While dealing with their grief, families depend on funeral directors to guide their decisions with patience, empathy, and dependability. Every detail, from the wording on the gravestone to the menu at the reception, needs to be designed to allow celebrants to heal while finding joy in their loved one’s legacy. With so many details to attend to, how can a director stay focused during their busy day?
Funeral homes don’t usually have a large staff. Supplement your manpower with temporary workers and creative labor solutions.
Hire temporary workers through a staffing agency. They can help set up chairs, clean the grounds after an event, or even park cars during large services.
Contract with an answering service to field incoming phone calls. Compassionate and professional customer service representatives can answer simple questions, take messages, or forward calls to someone who can help.
Partner with local florists, caterers, and stylists. Offer advertising space or other perks to help families select the right elements for their occasion.
Making big decisions while grieving is tough. Simplify choices to reduce strain on families and staff.
Create comprehensive, pre-made packages. Include the price of burial or cremation, final resting container, floral arrangements, displays, and room use. Use different price points. This will make it easier for families to select the services they want.
Reduce the number of services you offer. Instead of arranging things like transportation, obituaries, and receptions, offer families a list of trusted local businesses that can help them with these things.
Define staff roles. When everyone knows exactly what their responsibilities are, your business will run more smoothly.
Organize your office space to reduce the time you spend looking for information and supplies.
Keep a menu with up-to-date pricing. Update your list once a month.
Check your inventory often. Place frequently used items, like paper products, on auto shipment.
Invest in a scanner. Your paperwork will be organized and accessible without adding stress-inducing clutter.
It is an honor to help others celebrate the lives of deceased loved ones. With a little help, planning, and some regular maintenance, you can enjoy your important work without wearing yourself out.