When your funeral home is experiencing growth, you are not always able to grow all of your resources at the same pace. However, serving more families does not have to mean you will lose that personal touch you have always provided. By being practical with services such as live answering for funeral homes, you can scale your client capacity and still provide the highest level of service when families need it most.
Stay True to Your Core Principles
Serving families with professionalism, empathy and kindness have always been at the forefront of your philosophies, and that should not change. Even when you have an influx of funerals to arrange, that part of your practice can’t change or else your growth may be short-lived. Keeping costs and resources low while growing is achievable as long as you maintain your values and principles.
Remembering where you started from and the concern you showed for grieving families will help you continue to propel forward. An answering service for funeral homes helps you stay true to your core principles without using up many of your resources, financial or otherwise.
Maintain Accessibility and Information
Keeping your funeral home accessible is a main concern. Families and medical professionals need to be able to reach you in the event of a death, and that could happen at any time. Even when scaling your funeral home, maintaining accessibility is essential. Long holds or unanswered calls are not ideal in your profession. Not only should you use an answering service to ensure all calls are answered, call specialists should also be equipped with the knowledge and information to assist callers with whatever they need.
Most people don't want to wait on hold just to get through to someone that can’t help them or isn’t sympathetic to their needs and situation. This may seem difficult with limited resources, but the customization and affordability of a funeral home answering service makes it possible to scale down and still grow your base.
Feedback and Community
Involving the community is a great way to grow without using more of your resources. Obtaining feedback will let you know what works and what doesn’t. You can gauge the needs of families based on this feedback and allocate your resources accordingly.
Scaling your funeral home doesn’t mean losing your personal touch; with a funeral home answering service you can still serve families with empathy and professionalism.